Koltrix
Startups
Converting No-Card Trials: What to Email and When
No-card trials bring more signups and more tire-kickers. How to email them: qualify early, ask for payment at the right moment, and handle the lapse with care.
4 min read
Blog · Startups · page 4 of 4
Startups
Email for founders and SaaS teams: onboarding and lifecycle mail, trials, churn, and doing more with a small team.
StartupsEmail Cadence for a 7-Day Trial vs a 30-Day Trial
Trial length changes how many emails you send, when, and what each one does. Side-by-side schedules for 7-day and 30-day trials, and how to choose a length.
4 min read
StartupsWriting Trial-Ending Emails That Don't Feel Like a Shakedown
How to write the trial-ending email so it informs instead of pressures: the facts to state, what to show the user, and before-and-after copy you can adapt.
4 min read
StartupsActivation Emails: Trigger on Behavior, Not the Calendar
Time-based drip emails nag users who are already active and miss the ones who are stuck. How to define stuck states and send one useful email for each of them.
4 min read
StartupsA 14-Day Onboarding Email Sequence for B2B SaaS
Seven onboarding emails for the first two weeks of a B2B SaaS account, each with a goal, a trigger, a skip rule and a subject line you can adapt today.
5 min read
StartupsThe Welcome Email That Earns a Second Login
Your welcome email has one job: bring a new user back for a second session. What to put in it, what to cut, and how to send it the moment someone signs up.
5 min read