Koltrix
Startups
Sunsetting a Feature: The Email Sequence Customers Deserve
Removing a feature people use is a trust test. Who to email, when to send each message, what to say, and how to handle the angry replies that will arrive.
5 min read
StartupsThe Monthly Investor Update Email: A Founder's Template
A plain, repeatable template for monthly investor updates: highlights, lowlights, metrics, asks and thanks, plus how to send it and what to do with the replies.
4 min read
Customer supportOutage communication over email: before, during, after
Copy-ready email templates for outages: first notice, updates, resolution and post-incident summary, plus cadence, who sends, and handling the inbound flood.
5 min read
StartupsHow to Announce a Price Increase by Email
Raising prices without losing trust comes down to notice, clarity and choice. How to structure the email, what to offer current customers, and handling replies.
5 min read