
Team inbox metrics worth tracking, and the ones to ignore
Which shared inbox numbers tell you something real, which ones mislead, and how each can be gamed. A decision table for small teams measuring email work.
4 min read

Which shared inbox numbers tell you something real, which ones mislead, and how each can be gamed. A decision table for small teams measuring email work.
4 min read

Skip vanity numbers. Alert on deferral rate, hard bounce rate, complaint rate, authentication failures and delivery latency, with sensible thresholds.
5 min read

How to measure satisfaction with email support: CSAT timing and wording, reading comments, response bias, signals beyond surveys, and keeping pay out of it.
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Open rates stopped meaning much once mail clients began prefetching images. The lifecycle email metrics worth tracking instead, email type by email type.
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A worked example of testing AI email sorting on your own mail: sample 200 messages, label them by hand, build a confusion matrix and weigh costly errors.
5 min read

First response time is easy to game and resolution time is what customers feel. How to define both, measure them honestly, and know when speed really matters.
4 min read

How a small support team can set email response targets by tier, choose business or calendar hours, publish expectations, and handle the misses honestly.
4 min read