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Measuring Lifecycle Emails With Koltrix Delivery Events
How to use Koltrix webhooks and message events to measure onboarding, trial and dunning emails by what users do next, not by open rates you can't trust.
5 min read

How to use Koltrix webhooks and message events to measure onboarding, trial and dunning emails by what users do next, not by open rates you can't trust.
5 min read

Open rates stopped meaning much once mail clients began prefetching images. The lifecycle email metrics worth tracking instead, email type by email type.
5 min read